The Marketing Axis

HMPV Infections Surge in the US: 5 Key Facts You Need to Know

Over the last couple of months, the United States has seen an emerging concern with the burgeoning number of Human…

US FTC on Elon Musk’s OpenAI Lawsuit: Key 2025 Update

Elon Musk sued OpenAI, an AI company he believes has a wrong operational procedure and the potential to misuse artificial…

What types of technology have helped the gig economy grow?

In 2024, the gig economy has become a trending topic. Technology has been a helping hand for all individuals and…

Global Economic Growth Predicted to Stay at 2.8% in 2025: UN Report

The World Economic Situation and Prospects 2025 report from the UN also predicts a slowing growth of global economic growth…

Wildfires in Los Angeles: Voices from the Ground 17,000 burned

As five wildfires rage in Los Angeles, survivors describe their experiences. The fires have burned more than 17,000 acres, caused…

Amazon Pilots Quick Commerce Service ‘Tez’ in Bengaluru

The “Tez” quick-commerce delivery service is being tested by Amazon staff in Bengaluru. This trial project is aimed at providing…

Ansoff Matrix – Definition with Examples and Tips

The Ansoff Matrix, also known as the Product/Market Expansion Grid, is a strategic planning tool that businesses use to help…

Mastering HR Planning: 5 Comprehensive Guide to Success

HR planning, or Human Resource planning, is important to ensure that an organization has the right number of employees with…